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PUTTING THE SQUEEZE ON FOOD WASTE

OUR JUICE

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COTOPAXI

The Outdoor Clothing Brand Writing "Doing Good" into Their Budget

 
 
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We’ve made it our mission to stop food waste in its tracks. Our juices are made with “ugly” produce that usually fills landfills because they don’t fit our grocery beauty ideals. We love our Misfits, and you will too. 

 

 

 
 
 

 

when life gives you lemons you don't ask for prettier lemons. you make juice.

 
 
 
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THE ODDS ARE ON OUR SIDE

Lopsided, twin-tailed, dimpled, dappled, wonderful. Misfit reimagines the way we engage with food by finding flavor, purpose, and personality in the misfits.  

 
 
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COLD OFF THE PRESS


“DRINK THIS JUICE AND YOUR LANDFILL WILL THANK YOU.”

Washington Post