For all the MISFITs out there, we did this for you. A better OJ for you and the planet. Find two brand new flavors of MISFIT at 12 Dig Inn locations in NYC: Straight Up OJ' (oranges and nothing else weird added) and A Better OJ (orange, carrot mint)
We made it with the best ugly oranges from two farms in Florida and a whole lotta' love from our friends at Dig Inn.
We love our friends at Dig Inn because:
1. They are in the business of keeping farmers in business
2. They serve mostly vegetables: a better decision for our bodies, the community and the environment
Read our interview with Taylor Lanzet, Director of Sustainability and Kristen Barnett, Supply Chain Manager here. We talk about Dig Inn's farm, the multiple definitions of sustainability and the future of mission driven businesses.